These young M’sian sisters launched a shoe brand specialising in comfy, handcrafted footwear

“From personal experience, we realised that many shoe brands were stylish, but they weren’t very comfortable for long-term wear, whilst the shoes that are comfortable didn’t have great designs,” they explained.

However, the public’s fashion preferences changed post-pandemic. Instead of heels, they noticed that Malaysians were looking for chic shoes that didn’t sacrifice ease and comfort.